In our post last week, we introduced you to the WordPress platform and went over some of the basics. Today, we’re going to outline some of the key benefits of WordPress and show you why it’s a top contender to power your website.

1. Ease of use

First and foremost, WordPress is easy to use. It can be installed in a matter of minutes by someone who doesn’t even have a technical background by following one of the many WordPress installation guides that are out there. Once it’s setup, the platform itself is very user friendly and straightforward to use.

2. You’re in control

Unlike a lot of other website platforms, WordPress requires very little in the way of developer or designer help/support. Many changes can be made quickly and easily, which means you are always in control and not reliant on third parties for assistance.

3. It’s browser-based

WordPress is browser-based and that means you can manage your site from pretty much anywhere you’ve got an Internet connection. This makes it perfect for when you want to publish a new blog post you’ve got saved as a draft when you’re on the go.

4. No additional software required

The fact WordPress is a self-contained system means you need very little in the way of additional software. Creating new web pages can be done in seconds, with no HTML or FTP knowledge required.

5. Integrated blogging out of the box

WordPress started out life as a blogging platform and has retained this heritage today. As we all know, Content is King, and with WordPress you can create plenty of it.

6. Multiple users

Chances are you’ve got a number of people who you’d like to help manage your website. With WordPress, you can setup multiple users and assign them different access levels depending on their job function.

7. Themes

Themes are a huge part of WordPress. They allow you to quickly and easily change the entire appearance of your website with a few clicks of your mouse. With literally thousands of different themes available, you can be sure there’s one that meets your style and functionality requirements.

8. Plugins

WordPress plugins enable you to extend the functionality of your website and add new features – even if you don’t know how to program.

9. Fully customisable

With so many free (and paid for) themes and plugins available, WordPress is one of the best solutions in terms of customisation capabilities.

10. Regularly updated

As it’s supported by a thriving, engaged community, WordPress enjoys regular updates which add functionality and extra security.

11. Scalable

Depending on your web hosting, you can have thousands of blog posts and pages on your WordPress-powered website and not notice any performance degradation.

12. Search engines love WordPress

Last, but certainly not least, is the fact search engines – especially Google – love WordPress. The clean and simple code, plus tons of content makes it easy for search engines to scan and index WordPress websites. Also, the raft of available meta tags makes search engine optimisation (SEO) smooth – even for beginners.